This evening I was delivered a news item through the Virtual Assistant group on Linked In. The post talked about 5 Items You Must Include on Your Virtual Assistant Website .
I was intrigued because I have to say 85% of the virtual assistant websites I land on result in an immediate ‘No’.
The original post written by Tanya Sutherland whose blog is full of great tips for Virtual Assistants. Her list of five items (visit her blog post for more detailed descriptions) every virtual assistant needs on their website includes:
1) Your contact information.
2) Privacy policy.
3) Your rates and/or prices.
4) A sign-up box on EVERY page.
5) The most current information.
So here are some other things you need on your business website if you want me to consider you a professional virtual assistant.
1) A high quality, professional LOGO. If you can’t afford logo design, please spend some time searching for a unique professional free font and create a simple crisp high resolution logo. Brand your business with the font until you can incorporate the font into a professional logo.
2) Your photo, a professional nice photo. I don’t need to know you have a cat or 20 cats. I need to know you look like someone I want representing my business as my VA. Maybe a photo of your very organized workstation would be appropriate, a nice family photo (think portrait like) might make you seem more approachable.
3) High quality stock art. All images should be crisp and professional. You can download high quality stock art from Dreamstime for as little as .50 an image.
4) A content manager. If you created your website in html using frontpage I hate to tell you but that says this;
‘ I know less about administering a business online then your son in grade five’.
As Tanya mentioned in her original post, WORDPRESS. Its free, is easy to learn, and it can help you create a professional site. Read More→
I get calls from friends quite often being the resident computer geek in my inner circle of friends. Their computer is slow, its dragging, it’s freezing. So as my friendship duties require I stop in for a coffee and they pull out the lap top or lead me to the office.
Their computer is on, oh it has been for two weeks? The update icon has a ! and there are more icons on the desktop then I can count. When I ask them when they last defragged they look at me blankly.
Remember thats the little icon I moved into your task bar so you could click it each week? OK you get the just.
I can’t drink any more coffee and think it would be nice to visit my friends just to visit and I bet your social groups ‘computer geek’ feels the same way as me.
So here’s my basic weekly computer maintenance check list to help your computer from hating you. (I know it’s a strong word.)
1) Updates, you NEED to stay on top of Microsoft critical updates. Yes you will need to restart your computer afterwards. Go to Windows Update and set up your computer to auto update. Read More→
Immediate Release
Business Editors
NEW MEDIA PR SERVICES REACHES WOMEN ONLINE Through Social Media Strategies and Affiliate Programs
Port Alberni BC Canada June 23rd 2003 — Her Media Marketing and Design has launched an affiliate management service from their office in British Columbia helping business owners online reach a specialized audience of ‘women and mothers’.
With two new clients launching affiliate programs next month (Indie Kidz of Victoria BC and ListPlanIt of Topsham, Maine) owner Karrine McFarlane is looking forward to a busy summer.
Started in 2007, Her Media Marketing and Design has been a part time home based service operated in the most unlikely of locations for a company specializing in helping Internet based businesses with their marketing and pr strategies. A small logging town on Vancouver Island.
“I don’t live in the most tech savvy of towns, in fact most people I see each day have no idea what I am talking about when I tell them about the power of marketing their business through Social Media” says Her Media Marketing and Design’s owner.
The business is located in the town of “Lumberjacks and Bear Tracks” to most an internet start up might not seem to fit in this little town. However, Her Media’s services are offered to clients around the globe as effectively from this little town as any large city.
Social networking applications such as Twitter and Facebook are seeing an increasing volume of female users. Epicenter states that over 4 million US women aged 35-44 joined Facebook in March 2009 compared to September 2008.
According to Karrine, “If you want to reach mothers online, you need to make their shopping experience relevant to their immediate need and they want to know that the people they trust endorse the service or product. Moving your PR and marketing efforts into the web 2.0 world makes sense if you want to reach women with your message.”
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Karrine McFarlane
Her Media Marketing and Design Ltd
(206) 855-6811
karrine.hermedia@gmail.com
Tweet: Hermedia
Her Media Marketing and Design Ltd is a New Media PR and web 2.0 marketing company specializing in helping small businesses reach a female demographic audience online.
When I find an amazing free tool online I have to share it. If you have been searching for tutorials to make web 2.0 badges then you need to go to Fresh Badge Free web 2.0 badge maker.
The site states you can create a free web 2.0 badge or peel back seal in under one minute and once you figure out how the generator works you can create on in about three minutes.
It’s a handy tool when you don’t have time to wait for a designer and need an interim web 2.0 graphic solution.
I used it to create the peel back image in the following creative for Her Affiliate. (If you have a blog for women you should join Her Affiliate to learn about affiliate marketing.)