Archive for Affiliate Resources
Finally an affiliate solution to track all your programs
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I have to say one of the most exciting affiliate industry developments in 2009 (for me) was some great solutions that allow you to track all of your affiliate campaigns, affiliate network sales, and affiliate stats on your desktop.
Best of all Nifty stats provides you with a FREE solution to track your affiliate commissions and affiliate campaigns. If you run one, or fifty affiliate programs, even 500! Nifty stats will save you time logging onto all of the affiliate networks.
Download a free copy of Nifty Stats today and check it out.
Affiliate Banners Need a Call To Action
Posted by: | CommentsLets look at affiliate banners. Most of us want to monotize our blogs or website publications and affiliate or cpa programs are a great way to do that. Running affiliate banners that stink are a BAD way to ‘attempt’ to monetize your blog.
Take a look at the affiliate banners on your site. Do they have a call to action ?
The 125 banners to the right all have NO call to action. I found these on a blog which is interesting as I often here from bloggers that they won’t run affiliate programs because they don’t earn revenue.
You will find many small affiliate merchants that offer in house affiliate programs do not have hours of experience monitoring large volumes of ad impressions, clicks, and sales that a dedicated affiliate manager has. So their creative goals are usually to brand their business and look great. Or they simply don’t have the expereince to create the banners you need. The same holds true for some graphic artists, they design based on design not sales.
This will NOT help you as an affiliate drive converting (purchasing) visitors through your affiliate links.
I have watched a campaign receiving over 20 000 US only impressions a day go from a click through rate of .05 % to 1.1% simply by changing the creative to include a clear call to action and offer statement.
So how could these banners generate more qualifying clicks ? By including a simple clear call to action such as:
1. Click here
2. Shop Now
3. Buy Now Read More→
Cookie Suprises Valentine’s Day Affiliate Program
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Mom bloggers, parenting websites, website publishers, children’s party, children sites … all a great fit for Cookie Surprises Affiliate program this Valentines day.
If you are searching for affiliate programs to promote for Valentines Day, be sure to register for Cookie Surprises affiliate program.
Her Affiliate Manager will help you with custom creative as needed to successfully promote Cookie Surprise’s Valentine Day Affiliate Campaign.
Cookie Surprises Valentine’s Day Affiliate Program includes;
Fresh New Creative
Animated banners
Dedicated Affiliate Manager to help you create custom articles, creative, and posts.
Key Words for adsense campaigns
If you haven’t yet, be sure to also register as a partner with Her Affiliate Manager.
What’s an IAB creative standard ?
Posted by: | CommentsLearning about online advertising standards is important for any blogger or website publisher hoping to earn revenue through advertising. Just as print advertising publishers have standard ad sizes and requirements, the same applies to online advertising.
Online advertising is not new, though the idea of blogs is relatively new, website publishers have been selling ad space long before the days of WordPress.
Account managers have tracked and monitored ads and know what works so don’t try to invent something that will push the big advertisers away from your website.
The guidelines were updated in November 2009 based on the input of leaders from creative agencies, media agencies, and publishers.
If you are hoping to work with large networks and advertisers you need to be able to support the IAB (Interactive Advertising Bureau)’s Universal Ad Package. The sizes are:
300 x 250 – (Medium Rectangle)
180 x 150 – (Rectangle)
160 x 600 – (Wide Skyscraper)
728 x 90 – (Leaderboard)
Additional sizes can be found on their wesbite however, the sizes above are standard to all large media buys.
When creating your own banners be sure to follow the guidelines. Banners should have a file size of no larger then 40K and animations should be 15 seconds.
Be a great publisher – keep your layout clean and make sure your template or theme accommodates the Universal ad package.
Kay McFarlane is an outsourced affiliate manager specializing in products and services for parents and women. Become a partner at http://www.HerAffiliateManager.com and receive free affiliate coaching and opportunities.
Managing multiple social media accounts
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I received a note from the CEO of Postling (David Lifson) this morning via Linked In, inviting me to check out Postling as a means to manage my multiple Social Media accounts. At a quick glance Postling appears to be similar to Ping FM. The concept of Postling was born in June 2009 and the service is relatively new.
P{ostling is incredibly user friendly. The service is designed for those of us who may not be techy geeks but need a way to save the time of having to log onto five or more social media sites each day. The dashboard is clean and easy to navigate.
Postling allows you to;
- update your social media ’statuses’
- create a Blog Post
- upload an Image
- or share a link.
These are the four main actions of managing a Social Media account and for a small business owner really the only tools you need to jump into Social Media.
At this time Postling only allows you to link up the following Social Media accounts:
Facebook
Twitter
Blogs
Wordpress
Blogger
Tumblr
Typepad
Squarespace
Drupal
Photos
Flickr
I am hoping they will add bitly support and more of the social media networks I use on a regular basis. Especially Linked In (as it is an important network for small business owners), plurk, and indent.ca.
Try managing your social media accounts for free at Postling. Click Here
