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The first is – Internet advertising metrics are already established.

It doe snot matter how wonderful your content is, unless you are in the top 25 of bloggers within your niche (in which case they are paying for your representation and endorsement as a celebrity not ad space) your advertisers will be expecting a Return On Investment (ROI) for their ads. They WILL be tracking your ads performance and they will determine the VALUE of your ad space based on that performance.

Any blogger who is expecting to earn ad revenue is a website publisher – The blogger part is about your writing. The ad revenue part is being a website publisher.

The items your advertisers track are the SAME things you should be tracking when you run affiliate ads to optimize the revenue potential of each ad space and link. So paid ad spots OR CPA ads.

These are things you MUST do in order to wear the hat of a ‘professional website publisher’.

1) Your ad spots should be optimized to increase the Click thru rate. (Think design, layout, and limited outgoing links.)

2) Know your audience /readership and target your ads to their interests and your content. Don’t make your website or blog overly general. A ‘parenting blog’ isn’t specific enough to provide search engine traffic. If you go general – you need to categorize to allow for better ad optimization.

i.e. A parenting blog about ‘raising boys’ will provide better ad performance then a general parenting blog. Most merchants can target their ads to land on the boys clothing pages which will convert better for a unique audience of moms raising boys.

You should place ads on relevant audience pages. If your blog posts are parenting related don’t put up ads for high end ladies fashion.

3) Know the real value of your ad inventory and understand the terminology used in buying and selling online advertising.

Most blogs do not have enough unique visitors to qualify for advertising buys. This is why you will see (with the exception of those few blog celebrities mentioned above) most successful revenue generating blogs using an ad network.

That big advertiser isn’t going to cut 500 $10 cheques for a banner ad. They are going to cut ONE $5000 cheque to a network for 250 000 unique banner impressions by category, in the top fold, served to UK viewers only.

Unless you can provide a min 500 unique, geotargeted, with a time cap of 1 or 2 in 24, your ad space isn’t likely to perform enough to justify a large brand purchasing banner ad space.

If your goal is to earn advertising revenue as a blogger, it is time to put on the publisher hat and start learning the industry standards for buying , selling, and tracking ad inventory online.

A great way to do just that is to run affiliate program ads. When you can convert an affiliate program, you know you can also make your paid advertisers happy and you will have the performance stats to back up the claim.

Originally posted on Her Affiliate – Sep 13, 2011 @ 18:23

The following affiliate hash tags were provided by @PMGMegan

#LeadGen #CJ #LinkShare #BlackFriday #CyberMonday #coupons #BOGO #HighAOV #EPC #banners #textlinks

Thanks to Missy Ward for these affiliate hashtag suggestions:

#noadtax #amazontax

And Shawn Collins informed me they use #MeetMeAffSum for their affiliate meetups

And a few more…

#SAS @shareasale

#ASW12 Affiliate Summit West 2012

#ASW Affiliate Summit West

#ASE Affiliate Summit West

Thanks to Sarah Bundy for these suggestions:

#affiliates

#affiliatemarketing

#FBAME

Know of other affiliate industry hashtags? Please comment and we will check them out.

All Inclusive Marketing (AIM) is pleased to announce the launch of its sister company, Affiliate Management Trainers (AMT)

February 3, 2012 (FPRC) — All Inclusive Marketing (AIM) is pleased to announce the launch of its sister company, Affiliate Management Trainers (AMT) – a new consulting firm created to fill the need for professional and personalized affiliate management training for internet retailers around the world. Available virtually or in-person, expert trainers provide tailored one-on-one guidance to merchants ranging from teaching fundamentals and refining program strategy to growing an affiliate manager’s skill set to effectively plan, launch and manage a profitable program in-house.

Kicking off with a collection of leading affiliate managers, the team offers over 35 years of industry experience and proven track records of building successful affiliate programs for a variety of clients. Pinnacle Award winner Matt McWilliams, ABestWeb forum moderator Ron Bechdolt, HootSuite affiliate team lead Jaxon Lam, and parenting vertical expert Karrine McFarlane join AMT co-founders Sarah and Iain Bundy, Certified Affiliate Managers and influential industry professionals, in launching this initiative.

Available by phone, Skype, video conference, webinar, or in person, trainers will spend one- on-one time with a company’s affiliate manager or executive team to develop a competitive and successful affiliate marketing program that meets company goals and stands out in this fast growing performance marketing channel. For a full list of services click here.

Furthermore, Sarah V Bundy, CEO of Affiliate Management Trainers (AMT) announced their participation as a featured speaker at the upcoming Online Marketing Summit, the industry’s premier digital marketing event. Produced by UBM TechWeb, this event will take place at the Hilton San Diego Bayfront in San Diego, February 6-10, 2012. For more information visit: http://www.onlinemarketingsummit.com/.

Ms Bunday will be leading a Workshop at 8:30am on February 6th called: Ecommerce Affiliate Marketing for Merchants 101. This workshop will outline all the most essential elements of how to plan, launch and run a successful affiliate marketing program for merchants. It addresses the major issues faced by new merchants coming into the space, as well as industry best practices for communicating with affiliates, negotiating placement of affiliate sites, recruiting “super affiliates” and much more. If you can’t attend the summit visit http://www.affiliatemanagementtrainers.com for more information.

Kim Salvino, Head of Publishers for buy.at US agrees “There is a huge need for highly skilled and experienced affiliate managers guiding in-house program managers and executives in the right direction. If this service was available to me when I was first getting started, I would have saved so much time and increased our sales revenue much faster than trying to figure it out on my own.”

Sarah Bundy, Co-Founder and CEO of AMT explains“We’re here to help merchants better understand the role and responsibilities of their affiliate program and teach them what it takes to be successful in the affiliate marketing world. Our training and consulting is completely customized to meet their needs and reach their target audience. We help merchants develop a solid affiliate strategy that ranges from positioning themselves in the marketplace and choosing competitive commission payouts to helping identify the tools they need to make their program successful.”

The AMT model is designed to educate in-house affiliate managers and ultimately advance the affiliate marketing industry as a whole. Visit affiliatemanagementtrainers.com to learn more.

About Affiliate Management Trainers
Affiliate Management Trainers (AMT) was created to fill the need for professional and personalized affiliate management training for internet retailers around the world.Our team of leading affiliate managers offers over 35 years of industry experience and proven trackrecords of building successful affiliate programs for clients of all sizes. Whether your company is new to the affiliate channel or looking for a fresh perspective, this hand selected group of professionals can teach you the fundamentals, refine your strategy, and grow your skill set to develop a successful in- house affiliate marketing program that produces solid results.

For press inquiries, please contact:
Ainsley Barlow
All Inclusive Marketing Inc.
Ainsley@allinclusivemarketing.com
(604) 560 2542

For more information contact Ainsley Barlow of All Inclusive Marketing Inc. (http://allinclusivemarketing.com)
(604) 560 2542

Here is a list of product data feed services for merchants:

Pop Shops free

DataFeedr free

Sell Fire free

DataFeed File free

Golden Can (fee based)

Feed Share (fee based)

Two new rotating seasonal banner sizes were uploaded in Commission Junction today. The 500 by 100 is a custom Her Media size that fits perfect along the bottom of any blog post and the second new creative size is a 300 by 250 box ad. The remaining ads will be updated over the weekend.

We have created the rotating banners to help our affiliates. One less task on your to do list. The banners will update according to each new current Kidorable banner campaign.

Affiliate Program Coupon Policies

Coupon Guidelines
1) Any website that is specifically designed in nature to only promote coupons, deals, or discounts must be preapproved by the affiliate manager before affiliate links are distributed onsite.

We are looking for:
a) Graphic and design quality
b) Established user base
c) Transparency – full contact details listed no protected domains
d) No fake or expired coupons
e) All coupon sites must be established for at least 5 months.
f) Unique content

Each program also has coupon policies listed in their Affiliate Program Terms.

Why Do Affiliate Managers Exist?
by: akagorilla

Affiliate Managers exist to help optimize affiliate sales by creating better relationships between affiliate merchants and affiliate partners. How they do that would justify another video.

Activation Bonus for content and datafeed affiliates- Earn a $5 activation bonus if you are a registered affiliate who has not yet started promoting our program whom run our product data feed to create an SEO’d content post/page this week. Contact us for more details. *not valid for ‘deal or coupon websites’ – content sites must have been established for at least 4 months.

Upcoming Coupon Code
Offer: receive a free Dragon Knight umbrella with their order over $20 (be sure they know to add the Dragon Knight umbrella to your cart first)
Coupon Code: Distrubuted via CJ

Product images ( size down as needed)

http://www.kidorable.com/cart/images/D/mdl_dragon_02.jpg

http://www.kidorable.com/cart/images/P/umb_dragon.jpg

http://www.kidorable.com/cart/images/P/bkpk_dragon.jpg

http://www.kidorable.com/cart/images/P/coat_dragon.jpg

Dragon Knight Umbrella $13.50
Dragon Knight Rain Boots $29.00
Dragon Knight Backpack $23.00
Dragon Knight Rain Coat $36.00

Originally posted on Her Affiliate Nov 21, 2011 @ 22:20

9/15/2011 10:30 AM (UTC-08:00) Pacific Time

Click here to register

Affiliate or Ad revenue – either way your ads have to click and convert. Learn some of the basics on how to keep your advertisers happy with higher CTR (Click thru rates)by monetizing your site or blog design for ad performance.

20 minute presentation followed by the opportunity to have your site or blog reviewed.